ROK Stars PLC, the consumer goods and environmental technologies development company founded by John Paul DeJoria and Jonathan Kendrick, have announced their newly developed PURE ROK, a revolutionary solar-powered water.. read more
What is Pure ROK?
Pure ROK is a 3 in 1 portable disaster relief third world water sterilizer and solar cooker. It’s able to pasteurize water making it suitable for drinking and cooking without fuel or electricity.
The Drinking Water Crisis
More than 1.1 BILLION people lack regular access to safe drinking water – and this figure is growing. 6,000 children die EVERY DAY as a result of disease associated with lack of access to safe drinking water. In many countries, the lack of clean, safe water is the primary reason people are unable to rise out of poverty – with women and children bearing the human costs disproportionately, often spending six hours or more each day fetching water for their families and communities.
A Bit About Us
ROK Stars was founded by US Billionaire John Paul DeJoria and UK serial entrepreneur Jonathan Kendrick. John Paul DeJoria is best known as the co-founder of Paul Mitchell as well as being co-founder of Patron tequila, the worlds Number 1 premium tequila brand valued at USD $4 Billion.